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15 Years of the ECR Group and 15 Best Practices

15 Years of the ECR Group and 15 Best Practices

To celebrate 15 years of ECR research, this article captures the 15 most important ideas, concepts and techniques that have originated from the Group. Examples include: the relevance of adopting an holistic view when measuring loss; focussing on what you can control; aligning incentives across functions; not under-estimating the impact of disengaged store associates; people really do matter; and remembering that technology is simply an enabler.